Do You Know What Amazon’s Prime Day Is and Why Everyone Goes Crazy for It?

• Amazon Prime Day October 2025: Early discounts already available
• Up to 70% off deals
• Starts October 7

Every year, Amazon gets millions of people excited for Prime Day — but the shopping fever is no longer limited to July.

Now, the e-commerce giant also hosts a second event in October, known as Prime Big Deal Days, which promises massive discounts just ahead of the holiday season.

In 2025, the event will take place on October 7 and 8, though many deals are already live days in advance, sparking a true online shopping frenzy.

Amazon Revolutionizes Shopping with its Prime Day

1. The Phenomenon of the “Second Prime Day”

Amazon launched this fall edition in 2022, and it quickly became a key date in global e-commerce.

During July’s Prime Day 2025, consumers spent over $24 billion—surpassing even Black Friday, according to data from digital market analytics firms.

The success inspired the company to replicate the model before the holidays, when shoppers are eager to buy gifts early or upgrade their tech products.

2. Unbeatable Discounts That Start Before the Event

Although Amazon officially announces just 48 hours of deals, early discounts have become a tradition.

Days before Amazon Prime Day October 2025, sales can reach up to 70% off in categories like tech, home, and fashion. Popular products—such as Dyson vacuums, Anker chargers, AirPods, and Le Creuset cookware—often sell out within hours.

This happens thanks to a mix of urgency, anticipation, and the sense of once-in-a-year opportunity that Amazon has mastered among its loyal users.

3. Tips to Make the Most of Prime Day Without Overspending

• Make a list first: Define what you truly need to avoid impulse purchases.
• Compare prices: Check other stores; sometimes “big deals” aren’t as exclusive as they seem.
• Use tracking tools: Sites like CamelCamelCamel help verify real discounts.
• Grab early deals: Some offers appear days before the event and are just as good.
• Check the seller: Ensure it’s Amazon or a reputable distributor.
• Read recent reviews: Avoid inflated or low-quality products.
• Use your Prime trial: If you don’t have a membership, take advantage of the free trial for fast shipping and exclusive discounts.

4. Amazon Offers Big Tech Discounts

Amazon Prime Day October 2025 is the perfect opportunity to upgrade your devices.

During this event, Amazon features major discounts on laptops, headphones, smart TVs, tablets, and electronic accessories from top brands like Apple, Samsung, Sony, and Lenovo.

Many of these items reach their lowest prices of the year, so it’s worth checking early deals to snag the most popular products before they sell out.

5. Can’t-Miss Beauty Deals

Beauty lovers will also find major promotions.

Hair dryers, straighteners, facial brushes, creams, and skincare products come with discounts of over 50%.

Top brands like Revlon, L’Oréal, Maybelline, and Philips Beauty offer exclusive deals for Prime members—making Amazon Prime Day October 2025 the perfect time to refresh your beauty routine without overspending.

6. Amazon Surprises Shoppers with Kitchen Deals

October’s Prime Day is also an ideal time to stock up your kitchen.

Amazon includes pans, pots, utensils, blenders, mixers, and air fryers with discounts from 30% to over 60%.

Well-known brands like Le Creuset, Ninja, Instant Pot, and KitchenAid participate with special offers—perfect for cooking enthusiasts or anyone looking to upgrade their appliances affordably.

7. More Than an Event: A Global Strategy

Amazon Prime Day October 2025 has become more than a shopping event—it’s a global strategy that kicks off the holiday season and helps Amazon gauge consumer behavior ahead of Black Friday.

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For shoppers, it’s also a chance to score deals on tech, clothing, and home goods at prices rarely seen during the rest of the year.

So—do you already know what you’re planning to buy, or will you wait for Black Friday to hunt for even better deals?

SOURCE: CNN / Amazon